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Facebook’s Williams Wants Marketers To Be Their Best Self

Facebook’s Williams Wants Marketers To Be Their Best Self

DIGITAL MARKETING NEWS

Facebook’s Williams Wants Marketers To Be Their Best Self

As a Black, Puerto Rican girl from the South Bronx, mentorship and culture have played a pivotal role in Lizette Williams’ life and career. Former senior director of U.S. brand strategy at McDonald’s and now global head of vertical solutions marketing at Facebook, Lizette explains why the future of modern marketing perfectly sits at the intersection of brand, culture, and digital, and the marketers that master it will drive profound impact.


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