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Here’s How to Subscribe to a Lens Creator – Adweek

Here’s How to Subscribe to a Lens Creator – Adweek

DIGITAL MARKETING NEWS

Here’s How to Subscribe to a Lens Creator – Adweek


Did you know that you can subscribe to Lens Creators on Snapchat, so that you’ll know when they post new Lenses to Lens Explorer? Our guide will show you how this works.

Note: These screenshots were captured in the Snapchat application on iOS.

Step 1: On the camera screen, tap the smiling face icon to the right of the capture button to open the Lens Carousel. Note: You can also tap on the camera screen to open the Lens Carousel.

Step 2: Tap the smiling face icon to the left of “Discover” to open Lens Explorer. Note: You can also swipe up on the screen when the Lens Carousel is open to go to the Lens Explorer.

Step 3: Tap the username of the Lens creator you wish to subscribe to.

Step 4: Tap “Subscribe.”

Once you subscribe to a Lens creator, their Lenses will show up near the top of Lens Explorer, in an area called “Lens Subscriptions.”



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