How to Binge the Right Amazon Shows and Dominate Your Workplace, Per Droga5’s New Ads – Adweek


Who says binge-viewing your favorite streaming shows is a wasteful way to spend your evening? Amazon Prime Streaming U.K.’s empowering (some might say enabling) campaign is back to show how plopping down in front of the right dramas and comedies can make you a dominator in your day job.

Created by Droga5 London, which rolled out the initial campaign last October,, the ads are now even more specifically focused on how the trials and tribulations of daily life in the workplace are easier to navigate when you’ve been inspired by Prime’s original shows.

The best spot in the new flight of ads features a classic office scenario that requires a mix of deviousness and agility:

But being a leader in the workplace doesn’t always have to be a zero-sum game. Here’s a fun look at how your public speaking can get a boost from a good binge:

In fact, streaming the right show might even save lives:

Finally, there’s a spot about the importance of motivational messaging at critical moments with your coworkers:

Here’s a look back at the campaign’s original spots, which promoted Lucifer, Vikings, Tom Clancy’s Jack Ryan and Outlander:

 



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