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Marketers Must Disrupt the Shopping Aisle

Marketers Must Disrupt the Shopping Aisle

DIGITAL MARKETING NEWS

Marketers Must Disrupt the Shopping Aisle

Everything we thought we knew about shopping habits and the grocery store has changed. We’ve come to expect arrows pointing one way down each aisle, plexiglass partitions between checkout counters and contactless payments. But, the pandemic has also deeply impacted consumers’ shopping habits: their needs and desires.

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