Connect with us

Unique News from USA

UPS Changes a Sacred Brand Space for Black History Month

UPS Changes a Sacred Brand Space for Black History Month

DIGITAL MARKETING NEWS

UPS Changes a Sacred Brand Space for Black History Month

Certain things in the brand world are not supposed to be touched, altered or messed with in any way. One of the holy grails is packaging. There are exceptions, but could you imagine picking up something from Target and not seeing that bold bullseye on the bag? And it would seem peculiar getting that (very) special thing from Tiffany’s without the iconic blue box. 

Don’t miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.


Source link

Continue Reading
You may also like...

More in DIGITAL MARKETING NEWS

To Top
error: Content is protected !!
Top