Connect with us

USA Is Reviving NBC’s The Biggest Loser Next Year – Adweek

USA Is Reviving NBC’s The Biggest Loser Next Year – Adweek


USA Is Reviving NBC’s The Biggest Loser Next Year – Adweek


USA is hoping The Biggest Loser will be a big winner for the network and is reviving the weight-loss competition series.

The cable network has ordered a 10-episode season from Endemol Shine North America, in association with Universal Television Alternative Studio, it announced at today’s NBCUniversal upfront. The revival is expected to air in 2020.

This is the second time USA has resuscitated a broadcast reality series. Earlier this year, it aired Temptation Island, which had a three-season run on Fox from 2001 through 2003.

The new version of The Biggest Loser, which ran for 17 seasons on NBC (most recently in 2016), will feature men and women competing not only to lose weight, but to improve their overall wellbeing. Each episode will feature a team of experts including a trainer, chef and life coach, who will help guide the contestants as they embark on the biggest transformations of their lives.

“At NBCUniversal, we know the power of impactful content that connects with audiences on an emotional level, and USA is the perfect home for an iconic franchise like The Biggest Loser which does just that,” said Mark Miller, evp, ad sales, NBCUniversal. “We are confident that these incredible stories of transformation will resonate with viewers and advertisers alike.”

USA will announce the experts at a later date. The series had three different hosts during its run on NBC: Caroline Rhea, Alison Sweeney and Bob Harper.

“We’re re-imagining The Biggest Loser for today’s audiences, providing a new holistic, 360-degree look at wellness, while retaining the franchise’s competition format and legendary jaw-dropping moments,” said Chris McCumber, president, entertainment networks, USA Network & SYFY. “USA’s recent reboot of Temptation Island brought both new and younger viewers to the network, and we’re excited to add another big, buzzy show to our growing unscripted lineup.”


Source link

Continue Reading
You may also like...
Click to comment

Leave a Reply

Your email address will not be published.


To Top
error: Content is protected !!