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What’s New in LinkedIn Sales Navigator Following Its Q3 Quarterly Product Release? – Adweek

What’s New in LinkedIn Sales Navigator Following Its Q3 Quarterly Product Release? – Adweek


What’s New in LinkedIn Sales Navigator Following Its Q3 Quarterly Product Release? – Adweek

LinkedIn rolled out its third-quarter-2019 quarterly product release for Sales Navigator, and the professional network detailed all of the updates in a blog post.

The company wrote, “We’re introducing new features that help sales representatives build thought leadership, boost collaboration and close more deals, faster.”

Here is everything that was added to Sales Navigator in this update:

  • LinkedIn Elevate alerts in Sales Navigator: LinkedIn Elevate debuted in April 2015 as a way for companies to encourage employees to curate and share company content and measure the effectiveness of those efforts. The professional network said more than one-third of Elevate subscribers are sales professionals who use Sales Navigator, and salespeople who regularly share company content are 45% more likely to exceed their quotas. Now, Sales Navigator users can share content to Elevate directly from the former without logging into the latter. They will receive alerts when new content is available to share, and they can then add a personal note and share to LinkedIn, Twitter and/or Facebook.
  • Save leads while connecting: When a connection request is sent via Sales Navigator, that potential connection can simultaneously be saved as a lead. Whether or not the connection request is accepted, users will still receive alerts on that lead and account in order “to keep a pulse on the best time to check-in, like a new round of funding or a promotion,” LinkedIn wrote.
  • List sorting: The lead and account custom lists LinkedIn introduced last November can now be sorted on criteria other than last updated. Custom leads lists can be sorted by name, account and geography, while custom account lists can be sorted by name and geography. LinkedIn said that earlier this month, it topped 1.3 million lead and account lists created in Sales Navigator.
  • List sharing enhancements: Shared lists can now be copied, so that the user becomes its owner, with access to the full range of capabilities. Users can also bulk save all leads or accounts from shared lists. And lists that are no longer relevant can be removed from the list hub.
  • Search limit increase: Total available search results were boosted to 2,500 from 1,000, giving Sales Navigator users a larger pool of potential leads.
  • Active status within Sales Navigator: LinkedIn wrote, “Timing is everything in sales. Initiating a conversation with a prospect can be the trickiest part of the sale, and finding the best time to start the conversation is half the battle. The next time you look up a lead on Sales Navigator, you’ll also see if they’re currently online on LinkedIn, with a green status dot next to their profile photo.”
  • Help center redesign: The help center page for Sales Navigator was revamped, with more intuitive navigation making the most important features—shortcuts, recommended topics and the “contact us” button—the easiest to access. A new search bar scrolls with users as they navigate help center. Content within the section is better organized with tags, recommended and related articles and a table of contents.
  • Chat With Us: This new feature enables teams to connect with support representatives in real-time, and it is accessible via the help button on the lower-right-hand side of the Sales Navigator homepage. Clicking “Chat With Us” brings up a pop-up window to the professional network’s support desk.

LinkedIn also said that since debuting its Sales Navigator Coach how-to videos in February, it found that users who engage with it are 60% more likely to try out features they hadn’t previously used.

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