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Why Medium’s Membership Model Is a Problem

Why Medium's Membership Model Is a Problem

DIGITAL MARKETING NEWS

Why Medium’s Membership Model Is a Problem

Obvious Ventures CEO Ev Williams recently announced a “buyout and leadership change to the Medium editorial team” in which he contextualized a shift away from Medium’s homegrown publications, writing, “The Medium subscriber base has continued to grow, while our publication’s audiences haven’t. Medium is struggling to reach a general audience.”

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